Tag Archives: twitter

Twitter for Public Health

Even if you don’t tweet, you’ve seen the blue bird and you’ve heard it Twitter. The popular microblogging service enables people to share 140 character messages (tweets), spread each other’s messages (retweets), and participate in online conversations using hashtags (#). … Continue reading

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Exploring Evaluation: Latest Trends in Social Media Metrics and Evaluation

“Exploring Evaluation” is a new blog series devoted to exploring the rapidly growing field of social media metrics and evaluation. In an industry like public health where page views and clicks don’t always translate to improved patient outcomes, we’ll take … Continue reading

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Announcing the Upcoming Webcast Series: In the Know: Social Media for Public Health

As part of our management of the National Prevention Information Network (NPIN) contract with CDC, we are pleased to announce an upcoming webcast series starting Tuesday, Feb. 19, titled, “In the Know: Social Media for Public Health,” featuring social media … Continue reading

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Gauging Success with Social Media Analytics

How can we measure the true value of any social media campaign?That is a question that has kept more than a few social media marketers awake at night. While social media advertising spending is expected to reach $9.8 billion by … Continue reading

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Tidbits from a Former Twitter Hater: PART III

(Read PART I and PART  II) The times they are a’changing. An integral part of Twitter’s 340 million daily tweets and $8 billion success—and my inevitable crumbling to its power—is that it consistently updates and irons out the many details of … Continue reading

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Tidbits from a Former Twitter Hater: PART II

(Read PART I) Still need convincing? Twitter brings you closer. Just as Twitter’s CEO Dick Costolo said Tuesday in an interview on NBC’s Today show, Twitter truly brings you closer—and this is beyond just your real-life friends’ goings-on. What Costolo really … Continue reading

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Tidbits from a Former Twitter Hater

 I was sitting in an Intro to Writing for Media class at the University of Georgia in 2007 listening to a guest speaker gushing about some new up-and-coming social network that would allow users to post personal updates 140 characters … Continue reading

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Cutting-Edge Digital Sessions at CDC’s Upcoming Health Communication Conference

While our hearts are certainly all aflutter for the hubbub and fanfare surrounding the Olympics this year, the digital health communication wonks at Danya are also eagerly awaiting the upcoming sixth annual National Conference on Health Communication, Marketing, and Media … Continue reading

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Rocking the Red Pump with The Red Pump Project

Danya, as part of our contract to manage the CDC National Prevention Information Network (NPIN), is supporting federal agencies and organizations for National Women and Girls’ HIV/AIDS Awareness Day (NWGHAAD) through Twitter. On February 16, 2012, NPIN hosted a Twitter … Continue reading

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AutismOnline to Host Autism Twitter Town Hall

Danya’s AutismOnline will hold a Twitter Town Hall on autism from 2 p.m. to 3 p.m. EST Wednesday, April 27, 2011. The Town Hall—a focused discussion using Twitter—offers a chance to engage with others sharing an interest in autism. To … Continue reading

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